The Optic C2 Shimano is an aggressive short-travel sled that rips on descents and can get back to the top without a gondola. The Optic C2 Shimano sharpens your view on high speed trails. The precision suspension kinematics and custom DH spec shock creates 125mm of rear travel, matched with a gravity-eating 140mm fork for the control you need to keep your mind on the trail ahead. Reasons It's Rad: - Fast never felt this fun. - Designed to work so you can play. - Components selected with speed on the brain. - Matching each Optic to the human who rides it.

Fuel EX 9.7 is an all-mountain ripper that rolls in with the best balance of performance and pocket-friendly components, without skimping on the good stuff. It features a lightweight carbon frame, plus a cherry-picked blend of Shimano SLX and XT components that balance price and ride quality, plus, the ultra-smooth handling of a FOX 150mm front and 140mm rear suspension. You're after the light weight and smooth ride of a carbon frame and want solid parts without the top-shelf price. A light and stiff full carbon frame, 150mm of travel from FOX's Rhythm 36 fork with Float EVOL air spring and GRIP damper for small bump compliance, plus a FOX Performance Float X rear shock. A perfect blend of Shimano SLX and XT components for reliable shifting and durability on the trail. Finally, you'll find adjustable geometry and in-frame storage for keeping your setup dialed just for you. Fuel EX 9.7 is an evolved trail bike for the rider who wants it all. Its lightweight carbon frame is lively and stiff, and spec'd with the perfect build thanks to a FOX suspension package and Shimano XT and SLX drivetrain for a full package deal that's build to charge. - You get the light and stiff feel of a carbon fiber frame, plus progressive trail geometry that's ready to handle it all - You'll find the right balance of price and performance with a cherry-picked blend of Shimano SLX and XT components - With the adjustable angle headset (angled cups sold separately) and Mino Link, you can choose from six different geometry configurations - Guided internal routing, universal derailleur hanger, improved hardware, and a threaded BB make maintenance a breeze Wheel size: - Sizes X-Small – Small: 27.5-inch - Sizes Small – X-Large: 29-inch

Precision tracking in the rough, superior climbing efficiency, and a completely new angle on suspension make the Range C3 the fastest bike in Enduro—and your ultimate Big Mountain companion. With 170mm of suspension travel front & rear and precision handling, the Range C3 makes the speed feel easy, helps maintain momentum on rough descents, and makes the most of every pedal stroke.

Fuel EX 9.8 XT is a playful and capable trail bike that blends together cherry-picked components with a light full carbon frame for the best balance of price and performance. Decked out with 150mm of front and 140mm rear FOX Performance suspension package, you'll be ready to float through the chunder, while carbon wheels keep tracking precise through rowdy terrain. A Shimano XT drivetrain tops things off for precise shifting for power on descents and relief on long climbs. Ex-Demo bikes will NOT be shipped. If you are interested in a former demo bike please visit us at the shop and take a closer look. All of our demo bikes are checked over thoroughly once they retire from the demo fleet. Bike in picture does not display the actual bike.

Fuel EX 9.8 XT is a playful and capable trail bike that blends together cherry-picked components with a light full carbon frame for the best balance of price and performance. Decked out with 150mm of front and 140mm rear FOX Performance suspension package, you'll be ready to float through the chunder, while carbon wheels keep tracking precise through rowdy terrain. A Shimano XT drivetrain tops things off for precise shifting for power on descents and relief on long climbs. Ex-Demo bikes will NOT be shipped. If you are interested in a former demo bike please visit us at the shop and take a closer look. All of our demo bikes are checked over thoroughly once they retire from the demo fleet. Bike in picture might not display the actual bike.

Modern geometry tailored for aggressive riding, ensuring that the Firebird remains nimble and responsive at all times, in all conditions. Modern geometry tailored for aggressive riding lets the Firebird rail at warp speed with battleship stability and laser precision. A relaxed head angle, long reach and generous wheelbase are the key ingredients of high-speed composure. Fast up, fast down. Fast. Every aspect of our long travel 29er is tailored toward the pursuit of unbridled velocity. Model pictured might not be exact same as in stock. Graphics, colors, and specifications are subject to change without prior notification.

Fuel EXe 9.5 Deore is a new kind of e-mountain bike that bridges the divide between pedal assist and traditional bikes. It features a carbon frame and a compact motor that keeps the ride light, lively and quiet. Get the benefit of pedal assist on long climbs, and the playful feel of a traditional mountain bike on descents. It's built up with a 150mm RockShox Gold RL fork that makes quick work of rock gardens, and 140mm of plush RockShox Deluxe Select+ rear suspension for a smooth ride and small bump compliance. You want a trail bike that's ready to ride everywhere, and gives you a little extra fuel on the ascents. You don't want to sacrifice the nimble feel of a traditional trail bike for a beefy motor, and prefer a refined assist that feels—and sounds— natural underneath you. An OCLV Mountain Carbon frame with a fully-encased 360Wh battery, and TQ harmonic pin ring transmission with a smart charging port, integrated LED display and discreet handlebar remote. 150mm RockShox 35 Gold RL fork with DebonAir spring and Motion Control damper, and 140mm RockShox Deluxe Select+ rear suspension. Plus, tubeless-ready wheels and tires, and 12-speed Shimano Deore drivetrain. Fuel EXe 9.5 is a lively trail bike that gives you extra boost on the climbs, and feels like a traditional bike on descents. It's packed with space-age technology of a TQ harmonic pin ring transmission, plenty of buttery-smooth suspension to gobble up rocks and roots, and a workhorse drivetrain that won't quit on you. - You get discreet power when you want it, and the nimble feel of a traditional mountain bike wherever you roll - Its tiny but mighty TQ transmission is tuned for the trail, keeping things quiet so you can stay in the moment, and ramps up power with you for a natural ride feel - The smart charge port, sleek integrated display, and discreet controls keep the bike looking and feeling like a traditional mountain bike - Its 150mm of buttery-smooth front travel pairs with 140mm of rear suspension to eat up rocks and roots for a ride that's ready to tackle anything - You'll be able to add on a range extender when you want a little extra fuel in the tank for big days on the bike

Fuel EX 9.8 is a hard-charging trail bike with a light and stiff carbon frame that's smooth, quiet, and holds its own when you pick a line. It's loaded with the latest tech like a wireless SRAM GX AXS drivetrain that's super clean looking and customizable. 150mm front and 140mm rear suspension keep you in control on the roughest trails and it's all topped off with carbon Bontrager wheels with a quick-engaging hub. You want a full suspension ride that can handle anything you throw its way. You want the vibration damping benefits of a carbon frame and wheels, rock-gobbling premium suspension, and appreciate when you can keep your setup clean and minimalist with wireless 12-speed shifting. A light and stiff carbon frame with a full FOX Performance suspension package that turns chunky rock gardens into smooth sailing. Carbon wheels that keep weight down while offering stiff and reliable tracking. Plus, the wireless shifting of SRAM GX AXS, and tubeless hoops and tires so you can spend less time fixing flats. Finally, you'll find adjustable geometry and in-frame storage for keeping your setup dialed just for you. Fuel EX 9.8 is the evolution of years of trail riding, with longer front geometry for taking on steep descents, and a steeper seat tube for hammering back up to do it again. Its carbon frame keeps things light, and SRAM GX AXS shifting takes things up a notch for those who want the latest tech. - Its lightweight carbon frame and progressive geometry are built to tackle steep and gnarly descents and punchy climbs alike - It comes with light and stiff carbon wheels that make quick work of technical terrain and keep you on your line, even when things get hairy - You get the latest technology in SRAM's workhorse GX groupset, with wireless AXS shifting - With the adjustable angle headset (angled cups sold separately) and Mino Link, you can choose from six different geometry configurations Wheel size: - Sizes X-Small – Small: 27.5-inch - Sizes Small – X-Large: 29-inch

Fuel EXe 9.8 XT takes an evolved approach to e-mountain bikes with a revolutionary motor that packs space-age technology into a tiny but mighty package. It's built on an OCLV Mountain Carbon chassis that's light, stiff, and nimble for a lively and playful trail feel. And to keep a good thing going, it's topped off with carbon wheels, Shimano's clean-shifting and ultra-reliable XT drivetrain, and the silky-smooth performance of a RockShox Lyrik Select+ fork and SuperDeluxe Select+ rear suspension. Ex-Demo bikes will NOT be shipped. If you are interested in a former demo bike please visit us at the shop and take a closer look. All of our demo bikes are checked over thoroughly once they retire from the demo fleet. Bike in picture might not display the actual bike.

Fuel EXe 9.8 XT takes an evolved approach to e-mountain bikes with a revolutionary motor that packs space-age technology into a tiny but mighty package. It's built on an OCLV Mountain Carbon chassis that's light, stiff, and nimble for a lively and playful trail feel. And to keep a good thing going, it's topped off with carbon wheels, Shimano's clean-shifting and ultra-reliable XT drivetrain, and the silky-smooth performance of a RockShox Lyrik Select+ fork and SuperDeluxe Select+ rear suspension. Ex-Demo bikes will NOT be shipped. If you are interested in a former demo bike please visit us at the shop and take a closer look. All of our demo bikes are checked over thoroughly once they retire from the demo fleet. Bike in picture might not display the actual bike.

The RIDER'S CHOICE Continuing with proprietary laminate process, live and in-person quality control, and a proven in-house test protocol, there is nothing the 2023 ARRIVAL leaves for concern. The only 100% Made in Canada carbon fibre mountain bike is still exactly what WE ARE ONE made it to be. A non-compromising trail bike that provides the rider with confidence and inspires them to push the boundaries and explore new heights. Weight: L - 31 lbs / 14.06 kg Please note: Price, Weight and Parts Spec information is subject to change.

Fuel EXe 9.7 redefines e-mountain biking with an entirely new motor that tucks away neatly for a ride that's light, lively, and just as playful as a traditional mountain bike, with the added benefit of pedal assist to help you crush climbs. An upgraded suspension package pairs with cherry-picked components for snappy shifting and precise modulation on the trail. You want the feel of a playful trailbike, plus a little extra power on the climbs. You want upgrades where it counts the most, like a premium suspension package and the perfect blend of components. You don't want to lose out on the natural experience of mountain biking, and want a refined motor that quietly assists while you ride. An OCLV Mountain Carbon frame equipped with a fully-encased 360Wh battery and TQ harmonic pin ring transmission with a smart charging port, integrated LED display and discreet handlebar remote. 150mm FOX Rhythm 36 fork with Float EVOL air spring and GRIP damper, and 140mm FOX Performance Float X rear suspension. Plus tubeless-ready wheels and tires, and a 12-speed drivetrain of cherry-picked Shimano SLX and XT components. Fuel EXe 9.7 is a playful trail ride that gives you extra fuel in the tank on climbs, and rides like a traditional bike on descents. It's packed with the space-age technology of a TQ transmission, 150mm of buttery-smooth travel for soaking up rock gardens, and a cherry-picked drivetrain that gives you upgrades where it matters most. - You'll get a light and playful ride on descents, and just the right amount of assist on the way back up - Its tiny but mighty TQ transmission is tuned for the trail, keeping things quiet so you can stay in the moment, plus it ramps up power with you for a natural ride feel - The smart charge port, sleek integrated display, and discreet controls keep the bike looking and feeling like a traditional mountain bike - Its upgraded FOX suspension package offers you 150mm of front and 140mm of rear suspension for making quick work of technical and rowdy terrain - You'll be able to add on a range extender when you want a little extra fuel in the tank for big days on the bike

Fuel EX 9.8 XT is a playful and capable trail bike that blends together cherry-picked components with a light full carbon frame for the best balance of price and performance. Decked out with 150mm of front and 140mm rear FOX Performance suspension package, you'll be ready to float through the chunder, while carbon wheels keep tracking precise through rowdy terrain. A Shimano XT drivetrain tops things off for precise shifting for power on descents and relief on long climbs. It's right for you if... You're chasing long flowy and technical descents, and want to pedal back to the top for more, lap after lap. You want the vibration damping benefits of a carbon frame and carbon wheels, plus upgraded suspension that smooths out the rough and rowdy. The tech you get A light and stiff carbon frame with a full FOX Performance suspension package that smooths out rowdy rock gardens and root latices. Plus, carbon wheels that keep your setup light, while a Shimano XT drivetrain for smooth shifting and brake modulation. Finally, you'll find adjustable geometry and in-frame storage for keeping your setup dialed just for you. The final word Fuel EX 9.8 is the culmination of years of trail riding and progression, with longer front end geometry for tackling steeper and hairier descents, and a steeper seat tube to keep you perched on climbs. It's equipped with the cherry-picked components you want, like upgraded suspension, carbon wheels, and a Shimano XT drivetrain. Why you'll love it - You'll get the light weight and vibration damping benefits of a full carbon frame, and geometry built to handle anything - It comes with light and stiff carbon wheels that make quick work of technical terrain and keep you on your line, even when things get hairy - With the adjustable angle headset (angled cups sold separately) and Mino Link, you can choose from six different geometry configurations - We expanded our size range to ensure a better fit for all riders, and use the best-fitting wheels for each frame size: XS frames get 27.5? wheels, S frames get to choose between 27.5? or 29?, and sizes M and up get 29? wheels - You get the precise shifting and brake modulation of a Shimano XT drivetrain, plus the simple reliability of a threaded bottom bracket

Introducing the Dealer Exclusive Arrival SP3! This exclusive run of Arrival SP3's are UDH/MX compatible and come thoughtfully spec'd with a SRAM GX AXS Eagle drivetrain, RockShox Select+ suspension, We Are One Da Package Bar and Stem, and Convergence Wheels laced to Industry 9 1/1 Hubs. Get ‘it while you can! There won't be many to get, and once they are gone, they are gone for good.

Fuel EXe 9.9 XX1 AXS is mountain biking elevated. It rolls into untouched terrain that lies between traditional mountain bikes and e-bikes with new technology that silently blends in with nature, and the finest components the industry offers. From its light and stiff carbon frame and wheels to tiny but mighty TQ transmission, EXe 9.9 is eager to rally any trail. It spares no expense, with SRAM XX1 AXS drivetrain that's as precise as it is eye-catching, and it's loaded with an ultimate RockShox suspension package equipped with AirWiz technology to keep your setup dialed just to your liking. You have expensive taste and don't want to sacrifice performance for anything. You want a bike that not only rallies the mountain top to bottom, but looks damn good doing it. From the carbon frame and wheels to fully wireless SRAM XX1 drivetrain, you'll get a bike built with meticulous care and attention to detail, while the space-age TQ transmission quietly assists you back to the top so you can take on lap after lap of singletrack. An OCLV Mountain Carbon frame with a fully-encased 360Wh battery, and space-age TQ harmonic pin ring transmission with a smart charging port, integrated LED display, and discreet handlebar remote. 150mm of RockShox Lyrik Ultimate fork with AirWiz, DebonAir spring, Charger 3 RC2 damper, and 140mm of RockShox Super Deluxe Ultimate rear suspension. Plus, light and stiff carbon wheels set up tubeless, and SRAM's top-tier XX1 AXS wireless electronic groupset. Fuel EXe 9.9 takes mountain biking to the next level with industry-changing technology from the quiet and compact TQ transmission to the meticulously laid carbon frame. It's the best of both worlds—it rallies the trail like a traditional bike on descents but rips back to the top with natural assist on climbs. And what's more, it's fully equipped with a treasure trove of components, like the upgraded RockShox suspension package with AirWiz, and a fully wireless SRAM XX1 AXS drivetrain. - You don't have to settle. You get the best carbon, components, and a motor that quietly blends in with the trail - SRAM's XX1 AXS wireless drivetrain gives you intensely precise shifting in a featherweight, wireless package - The RockShox suspension package comes equipped with AirWiz technology that makes dialing your suspension a breeze - Its tiny but mighty TQ motor is tuned for the trail, keeping things quiet so you can stay in the moment, and ramps up power with you for a natural ride feel - The integrated display, charging port, and controls are simple to use, sleek, and intuitive Ex-Demo bikes will NOT be shipped. If you are interested in a former demo bike please visit us at the shop and take a closer look. All of our demo bikes are checked over thoroughly once they retire from the demo fleet.Picture does not display actual bike.